Guest data management
- Direct connector with top PMS : Opera, Mews, Apaleo, Guesty, Tabhotel… for an instant data flow
- Single Point of Truth : automated deduplication, easy management of Opt-ins/Opt-outs
- You can tag your client easily for an enhanced customer service and marketing (B2B vs B2C, family vs individual, leisure vs business,….)
- Send direct emails or messages to your clients : alerts, confirmations, invoices…
Marketing Automations
- Easy automations at every moment of your guest journey with our ready-to-use templates: booking confirmation, pre-stay email, in-stay email, post-stay email
- Powerful segmentations according frequent hotel logics (origin, language, travel reason, season, preferences, profile….). You can add any custom segmentations according to your specific needs.
- Manage your campaigns easily: intuitive drag and drop template generator and easy always refreshed segmentation tool (you don’t have to import and export files)
- New remarketing capabilities : get the most of website visits through dynamics and multi-channel retargeting tactics
Multi-experiences & multi-channels
- Integrate any experience or hotel tech to the guest journey : wifi, restaurant & bar POS, spa, excursions, reviews tech, self checkin, keyless access
- Add more channels : whatsapp, Facebook messenger, sms, website notifications…
- Improve your cross-sell/upsell strategies
Next gen Hotel Features
- Move towards a full Guest-centric experience for maximum impact & memory. You can create a lively phygital customer experience, at the top benchmark (ex : Airbnb)
- Gain insights on your Guest experience through Dashboards
- Upgrade your Value proposition to new AI capabilities : propensity of renewal, propensity of upsell/cross-sell
Loyalty Marketing
- Remind your guest of their stays and stay on top of their minds
- Offer discounts or implement a loyalty program to make your guest come back
- Manage your loyalty program, merging POS & digital
HotelAppz API and custom
- Open API which allows fast & easy data flows with any tech
- Connector with main PMS : Opera, MEWS, Apaleo, Tabhotel
- I-frame within Apaleo for an even greater integration