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Why is Integration a win-win-win for Hotels, Tech Vendors & Guests?

Why is integration seen as a key element for the future of hotel technology?

Why are so many people talking about it?

And why does HotelAppz always advise our prospects/clients to “Demand Freedom of Integration”?


Let’s take a closer look at how the deep integration between systems rewards each actor in the hospitality industry; then you’ll understand why it’s so important.

So now the WHY should be compelling enough to start moving forward onto the HOW!

To get more insights on the HOW, come and listen to our dedicated panel of experts that will go into more detail at the International Hotel Technology Forum (IHTF). Our CEO/Founder, Rui Teixeira Guerra, together with other IT experts from Hilton, Accor, Rocco Forte will “reveal how integration and new AI driven technologies are key to optimizing guest relations and operations”.


The event is just around the corner and will be taken place at Zagreb Fair, Croatia. Block your calendar from the 14th – 16th of May 2019!

To register your place at IHTF, please click HERE!


About IHTF

IHTF is an annual event that brings together hoteliers and hotel technology experts from across Europe (and the Middle East). Over the course of 3 days, attendees can expect diverse and interactive experiences including workshops, debates, round-tables, case studies and interviews. The most pressing issues facing the hotel industry will be tackled, covering not only technology area but sales and marketing as well. The forum date are 14 – 16 May 2019.


About HotelAppz

HotelAppz is a complete solution for hotel CRM (Guest Data Hub) which is cloud-based, data-driven and directly connected to PMS, Channel Manager, e-reputation, and other hotel systems. It provides hoteliers with a rich, clean, centralized, organized and segmentable guest database, in turn, automates personalized marketing campaigns. Over and above, it gives hotels access to the power of Big Data, Guest analytics and Artificial Intelligence (AI). Learn more about us on our website.

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